I remember being surprised when, as a teenage exchange student to Finland, I saw fellow students wear the same outfits multiple times during the same week. They wore the same few pieces from local brand Marimekko, another label that wears like iron, over and over again. Their talents were lost on me then. And it was the opposite of how kids dressed back in my American high school, where we were poorer versions of Clueless’ Cher. It was part of the social contract. Our elegant high school French teacher, Madame Gilbert, once spent an entire class trying to explain how our European counterparts wore few pieces over and over again developing their look. Back then, I remember wearing so many outfits; many I didn’t love, that didn’t flatter me, or that I snatched damp from the dryer, all in an effort for variety. I used to do this as an adult as well.